Skip to main content High Contrast Accessibility Feedback
Menu
Ticketor Feature

White-Label Ticketing Reseller — Become a Ticketing Service Provider in Hours

Become a ticketing service provider — under your own brand, plans and pricing — and offer ticketing services, similar level to Ticketor and all the features Ticketor offers, to other event organizers globally.

White-label ticketing reseller platform with automated billing and payouts

What You Offer Under Your Brand

  • Similar level to Ticketor with all the features Ticketor offers
  • Offer ticketing service to as many event organizers, theaters, venues, stadiums, schools, ...
  • Organizers sign up under your own brand, plans and pricing
  • Automated billing charges organizers and deposits money to your bank account
  • White-label experience so organizers are unaware of Ticketor
  • Residual income while you focus on sales and marketing and a little customer support
  • Self-serve onboarding and management for organizers using Ticketor’s great documentation, minimizing your support effort

How It Works

  1. Sign up for a reseller plan to build your own reseller site.
  2. Set up the site by designing it, adding content, logo, etc., and moving it to your own domain
  3. Set up your plans and pricing in one or more currencies: Setup fee, Monthly, Annual, or Multi-Year fee, Per-Transaction percentage and flat fee, Add-on fees, ...
  4. Add an organizer sign-up page and an event hub page
  5. Add your payment processor for billing
  6. Organizers can sign up on your signup page and get their own ticketing site to sell tickets on, under your plans
  7. Automated billing charges organizers automatically; payouts go to your bank account.
  8. Operate fully white-label so organizers are unaware of Ticketor.
  9. Focus on sales and marketing and a little customer support; organizers can self-serve with Ticketor’s documentation and tutorials.

Revenue Opportunity: Build Long-Term Residuals

  • Earn a commission or margin on every ticket sold by your organizers for the long run
  • Offer subscription plans, per-ticket fees, and paid add-ons under your brand
  • Scale across geographies or niches to grow monthly recurring revenue (MRR)

Reseller vs. Building From Scratch

Aspect Ticketor Reseller Build From Scratch
Time to Launch Become a ticketing service provider in a matter of hours Many months or years of engineering and QA
Initial Cost No heavy upfront engineering cost Can cost in the millions to create a similar full-featured system
Ongoing Operations Automated billing, continuous updates included, high uptime platform 24/7 support and on-call engineers and NOC, high-uptime infrastructure, licensing, servers, and ongoing development expenses
Brand Control White-label; organizers are unaware of Ticketor Custom brand possible but requires constant dev and product management
Focus Sales and marketing and a little customer support (organizers self-serve with documentation) Heavy operations, development, and support burden

Examples

Event Services Business

A business who is already in event services but does not offer ticketing yet and they want to expand to ticketing.

Connected in a Niche

An individual or business who has connections in certain event industry and wants to make extra residual income by offering ticketing.

Sports Coach Network

A coach interested in certain sport and wants to offer service to other coaches.

Media

Automated billing charges organizers; payouts go to the reseller’s bank account — secure flow diagram
Self-serve onboarding with great documentation and tutorials — minimal support needed
Ticketing reseller revenue example — 2,000-seat venue, 3 shows per week, $1 per ticket ≈ $312,000/year
Vast features that cover all ticketing needs and go beyond: food & beverage, gift shop, bar/restaurant, reviews, donations, gift cards, newsletter, marketing, and more
Target markets for a ticketing reseller: build a geographic brand and/or specialize by industry niche

More Frequently Asked Questions

What is the Ticketor Reseller Plan and who is it for?

It is a white-label program that lets a business become a ticketing service provider under their own brand, plans and pricing. It is ideal for a business already in event services that wants to expand to ticketing, an individual or business with connections in a certain event industry who wants residual income by offering ticketing, or a coach interested in a certain sport who wants to offer service to other coaches.

How does automated billing and payout work for resellers?

The system does automated billing so the event organizer will be billed and charged automatically and the money goes into the reseller’s bank account.

Is it fully white-label for organizers and buyers?

Yes. It is white label so the organizer will be unaware of Ticketor’s existence. Everything runs under your own brand, plans and pricing.

How fast can a new reseller go live?

This allows a business to become a ticketing Service Provider, just like Ticketor, in a matter of hours and earn residual income.

Do organizers manage everything self-serve so my support stays low?

Yes. Ticketor clients can do everything in a self-serve manner using Ticketor’s great documentation and tutorials, which minimizes your support effort.

Can I target a specific geography or industry with my ticketing service?

Yes. You can create a ticketing service for a certain geographic area or a certain industry niche and onboard organizers under your brand.

How much would it cost to build a similar ticketing system from scratch?

It can cost in the millions to create a similar full-featured system, and you still need ongoing costs for support, 24/7 on-call engineers and NOC, high uptime infrastructure, licensing, servers, and ongoing development. With the reseller plan you get continuous updates included.

What is the long-term revenue opportunity for resellers?

You earn residual income from plans and by making a commission or margin on every ticket sold across your organizer base for the long run.

Do organizers get the same level of features that Ticketor offers?

Yes. They get a similar level to Ticketor with all the features Ticketor offers under your brand.

Business Opportunity & Revenue FAQs

How can I get into the ticketing service industry?

Use the reseller plan to launch quickly. Start with your own network—venues, promoters, theatres, sports programs—or specialize by geography or industry and invite organizers to sign up under your brand.

How can I make money in the ticketing business?

Sell your plans and earn a commission or margin on every ticket sold by your organizers. Billing is automated and payouts go to your bank account, creating long-term residual income.

Is there good money in the ticketing industry?

Yes. For example, if you onboard a 2,000-seat venue running 3 shows per week and you earn $1 per ticket, that’s about 2,000 × 3 × 52 = 312,000 tickets/year — roughly $312,000/year in gross margin from a single client (before any additional venues or fees).

Do I need technical or coding experience to start a ticketing company?

No. The platform is turnkey and self-serve. You focus on sales and marketing. Software, hosting, updates, and automated billing are handled by the system.

What markets or niches should I target first?

Start where you have relationships or expertise: local venues and theatres, promoters and producers, sports clubs and coaches, arts councils and regional hubs—or build a geographic brand that serves your city or region.

Can I run this as a part-time or home-based business?

Yes. Because organizers are self-serve and documentation is extensive, your support effort stays low, allowing you to operate lean while you grow accounts.

What makes Ticketor ideal for resellers and their organizers?

Ticketor offers vast features that not only cover all the ticketing needs for every type of events, but also go beyond that and it includes food and beverage sales, gift shop, bar and restaurant, reviews, donations, gift cards, newsletter, marketing and more — all under your white-label brand.

Ready to become a ticketing service provider?

Launch in hours, bill organizers automatically, and earn residual income under your own brand.

Related Content




















Learn everything about selling tickets online Successful online ticket sales on Ticketor